Built for execution.
Practitioner-led advisory and capability solutions designed to strengthen decision-making and sustain performance.
About Us
AF Optima Consulting Ltd supports organisations navigating complex decisions, performance pressure, and the demands of execution. We bring practical experience and focus on one thing: defining what matters and ensuring it is delivered. We operate at the intersection of direction, structure, and execution turning sound strategies into tangible results.
About Us
AF Optima Consulting Ltd is a practitioner-led advisory firm helping organizations solve complex challenges, improve performance, and achieve sustainable growth.We bring together experienced professionals with deep industry expertise to deliver clear thinking, practical solutions, and results that can be implemented — not just recommended.
Practitioner-Led
Focused on Execution
Grounded in Context
Connected Thinking
Results That Last
Offering Overview
Our offerings are designed to help organisations strengthen strategy, build capability, and improve execution across key areas of performance.
Core Advisory
Addressing critical business issues and strengthening overall performance. We work with leadership teams to clarify strategic direction, resolve complex organisational challenges, and ensure decisions translate into measurable outcomes. This includes the development of sustainability-aligned strategic frameworks, supporting long-term value creation and responsible growth.
Capability Building & Specialised Support
Strengthening how the organisation operates to deliver consistent results. We design and embed the systems, processes and capabilities required for effective execution and sustained performance. This includes performance management systems, sustainability marketing audits, Basel implementation support, and alignment with emerging global accounting standards, ensuring regulatory compliance and operational excellence.
Leadership & Professional Development
Enhancing leadership effectiveness and organisational capability. We develop leaders and high-potential talent to make better decisions, lead with clarity, and respond effectively to evolving regulatory and sustainability demands. Programmes focus on performance-led leadership, strategic awareness, and the application of new accounting standards and regulatory frameworks within day-to-day decision-making.
Offering Overview
Our offerings are designed to help organisations strengthen strategy, build capability, and improve execution across key areas of performance.
Core Advisory
Addressing critical business issues and strengthening overall performance. We work with leadership teams to clarify strategic direction, resolve complex organisational challenges, and ensure decisions translate into measurable outcomes. This includes the development of sustainability-aligned strategic frameworks, supporting long-term value creation and responsible growth.
Capability Building & Specialised Support
Strengthening how the organisation operates to deliver consistent results. We design and embed the systems, processes and capabilities required for effective execution and sustained performance. This includes performance management systems, sustainability marketing audits, Basel implementation support, and alignment with emerging global accounting standards, ensuring regulatory compliance and operational excellence.
Leadership & Professional Development
Enhancing leadership effectiveness and organisational capability. We develop leaders and high-potential talent to make better decisions, lead with clarity, and respond effectively to evolving regulatory and sustainability demands. Programmes focus on performance-led leadership, strategic awareness, and the application of new accounting standards and regulatory frameworks within day-to-day decision-making.
Leadership
Our leadership team comprising a Managing Partner and a Senior Partner provides overall strategic direction and client oversight.
Nana Ama Poku serves as Managing Partner at AF Optima Consulting Ltd responsible for strategy execution, business development, measurable client impact and sustained commercial success. She brings on board 24 years of extensive cross-functional experience in Banking and Development including senior executive management roles with a strong track record of driving institutional growth.
Dr. Dr. Francis Mensah Sasraku serves as Managing Partner at AF Consulting Ltd bringing nearly three decades of distinguished, cross-sector experience spanning Financial Services, Energy and Manufacturing. He is responsible for the firm's operations, growth strategies, advisory priorities, and ensuring consistent high-impact client centred solutions.
Sectors
Financial Services
– Banking (Retail, Corporate, Digital)
– Pension Funds
– General and Life Insurance
– Capital Markets
– Private Equity and Venture Capital
– Fintech and Digital Finance
– Non-Banking Financial Institutions
– Allied Financial Institutions
– Development Finance Institutions
Public Sector & Government
– State Owned Enterprises
– Regulators and Policy Institutions
Energy
– Upstream
– Midstream
– Downstream
Infrastructure, Transport, Logistics
– Transport
– Logistics & Supply Chain
Consumer, Retail & FMCG
– Fast Moving Consumer Goods (FMCG)
– Retail (offline & e-commerce)
– Consumer Services
Technology, Media & Telecommunications
– Technology & Digital Platforms
– IT & Digital Transformation
– Data & Analytics
Industrial
– Manufacturing & Processing
– Agribusiness
– Agro-industrial Value Chains
Non-Profit, Development & NGOs
– International Development Agencies
– NGOs & Foundations
– Social Enterprises
– Impact Investing Organisations
Corporate Sector
– Law Firms
– Accounting and Audit Firms
– Corporate Conglomerates
– SMEs & Family Business
– New Enterprise Development
Insights
- All Post

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Frequently Asked Questions
Got questions? We’ve got answers. Browse through our frequently asked questions to learn more about how we work, what to expect, and how we can support your needs.
AF Optima Consulting provides high-impact advisory services across financial services and allied industries. We specialize in strategy development, IT-enabled decision-making, HR & people advisory, and value chain optimization helping organizations move from insight to measurable impact.
While we have deep expertise in financial services, we also work with organizations in agribusiness, development sectors, and other growth-oriented industries seeking structured transformation and sustainable results.
We combine:
A curated Expert Collective of seasoned practitioners
Tailored, not templated solutions
A strong focus on execution and measurable outcomes
We don’t just advise we partner with you to deliver results.
We work with a range of clients from growing enterprises to established institutions provided there is a clear ambition for transformation, growth, or operational excellence.
Our approach is structured yet flexible:
Diagnose & understand your unique context
Co-create practical, insight-driven solutions
Support implementation for real impact
